Maersk Blue

The big reveal! Our grey containers will now proudly wear the iconic Maersk blue. This makeover welcomes our containerized service to join the blue of our freight carriers at sea, on land, and in the air.

Back in 1975, we introduced our first containerized line – the Panama Line – and the grey dry container became a global symbol of Maersk reliability. Now, nearly five decades later, our containers are painted to match the color that encapsulates our more than 120 years of moving customers’ cargo.

“More than a symbol of our brand and legacy, the Maersk blue stands for trust. And our containers represent the trust of our customers who have entrusted their goods to Maersk.” comments Sam Poulter, Global Head of Branding & Content at Maersk. “As our most visible brand asset, to celebrate that trust, our grey containers will now proudly bear the Maersk blue that is already the hallmark of our iconic vessels, planes, cranes, trucks, vans and logistics facilities.”